DUBAI, UAE, 9 August 2023: A consortium – comprising AG Engineering, Lexzander, Refroid, 2CRSI and Noorvia – is set to organise the REFROID Immersion Cooling Conference, on September 21 at the Habtoor Grand Resort in Dubai. Describing the event as a first-of-its-kind conference in the MEA region, the consortium said the implementation approach represents a paradigm shift in data centre cooling.

The conference will address the growing significance of immersion cooling systems, with better Power Usage Effectiveness (PUE) in the data centre landscape, to sustainably meet the escalating demand for greater storage capacity, propelled by digitalisation, AI and other related technologies, the consortium said. A key emphasis will be on how to align with the global drive to curb and neutralise carbon emissions, the consortium added.

The conference will feature a Keynote Address by Andrew Schumer, Director of Tech & Cyber Advisory, Grant Thornton and a Plenary Address by Jacob John, CEO, AG Engineering. It will further feature presentations by Prashanth Rudrangi, Director, Refroid Technologies Private Limited; Nirmal Menon, Director, Noorvia; Vimal Kumar, Corporate Sales Manager, 2CRSI Middle East; and by S. Chandrasekar, Senior Vice President, AG Engineering.

The conference will underline the importance of embracing transformative technology to reap the benefits of unparalleled CAPEX and OPEX, ease of adoption and speed of installation, the consortium said. Commenting on the event, V Sekhar Reddy, Managing Director, Lexzander, and Chairperson of the Conference, said: “The consortium, comprising AG Engineering, Lexzander, Refroid, 2CRSI and Noorvia, is organising the conference with the aim of making immersion cooling accessible to all. Our goal is to create sustainable, energy-efficient, future-ready IT infrastructure for our clients, aided with cost-optimised and revenue-generating end-to-end solutions.” As the demand for computing power continues to rise, particularly with the growing utilisation of AI and similar technologies, traditional data centre designs and technologies will struggle to meet the demand for high computing and ultra-low latency, he said. The conference, which will feature a live demo of the Refroid Pod, he added, also aims to open up new possibilities to enterprises keen on addressing the increasing per-rack power consumption requirements.

According to the consortium, some of the key topics to be discussed at the event include:

• The shift from conventional air-cooled systems to immersion cooling technology
• The factors that make the Refroid Pod stand out
• The nitty-gritty of installation and maintenance of the Refroid Pod
• A project management perspective: Key considerations in technical coordination, testing, commissioning and handing-over
• The ways to access the Refroid: Distribution channel

The conference will also feature a structured Q&A session, giving an opportunity to members of the audience to interact with key members of the consortium. Some of the key talking points will include downtime in retrofit projects; scope for expanding capacity and for modularisation to manage capex, considering cooling systems account for almost 80% of the total cost of a data centre; customisation and plugging all gaps: One vendor (consortium), multiple deliverables.

Those who are interested in attending may write to doveine@cpi-industry.com or register here.