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Epta launches Eurocryor

Says the system promotes conservation of thermally sensitive foods

  • By Content Team |
  • Published: May 3, 2023
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MILAN, Italy, 3 May 2023: Saying that maintaining the adequate temperature and humidity conditions inside the cabinet is imperative to preserve the food’s physical and nutritional properties, resulting in a higher level of safety, commercial refrigeration equipment manufacturer, Epta said its brand, Eurocryor is the ideal ally for food experts.

Making the statement as part of a Press release, Epta said in the wide Eurocryor range, the Stili family – a collection of refrigerated cabinets to furnish flagship and specialised stores – such as butcher shops, delis, fishmongers and patisseries – stands out. Epta said its diversity of solutions results in different configurations, according to the needs of retailer, with the range including serve-over cabinets to self-service, and from the semi-vertical to tower units. Stili’s key strength is its extra-clear glass, whose total transparency makes the furniture invisible, thereby promoting an immediate view of the items on display and their high quality, Epta claimed.

The Stili family furnishings feature an adaptive system, Epta said, which regulates the cabinet’s parameters according to the external environmental conditions, in order to keep the temperatures stable and to optimise the balance between the refrigeration management and humidity inside the cabinets. The system, Epta said, is a particularly useful tool for those food items that are subject to dehydration that alters their organoleptic quality performance, as for the dairy products and fresh pasta, in order to enhance their presentation. The Stili family also features a Dynamic System, a patented technology that allows the preservation of meat for several days inside the cabinet, maintaining the characteristics, freshness and the aesthetic impact of the products intact, Epta claimed. The Dynamic System, Epta further claimed, minimises temperature variation and keeps moisture levels higher than 90% without humidifiers, limiting the average weight loss of the meat to 0.12% compared to the standard three percent of a traditional system.

“A fitting product display, which is able to offer an adequate qualitative and quantitative visibility to the food items, represents a strategic lever for the retailer, affecting the decision-making process of users,” said William Pagani, CMO, Epta. “It has, indeed, been demonstrated that when faced with a purchase choice, consumers are mostly influenced by sight (83%), followed by hearing (11%), smell (3.5%) and taste (one per cent). Eurocryor’s solutions are the result of a synergy between the different multidisciplinary teams committed to all-round excellence, where food freshness is always the most attractive quality.”

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