Bassam Shadid

DUBAI, UAE, 7 June 2020: Bassam Shadid has joined Hamon Cooling Tower Company as General Manager for UAE and Saudi Arabia. In this new role, Shadid said, he will oversee the daily sales and operating functions of the company in the UAE and Saudi Arabia, as well as in other areas in the Middle East. “In the UAE, there will be more focus on the service business, while in Saudi Arabia more focus will be placed on new equipment sales in the general HVAC market,” he said.

Commenting on the current state of the HVACR sector, in view of COVID-19, he said: “The long-term outlook is still not clear. However, the HVAC market in the Middle East is still one of the largest in the world. In the UAE, air conditioning has been classified during the COVID-19 situation as a vital industry. We, at Hamon, see a resumption of normal business activities, with many projects starting to show renewed activity at least from a quotation standpoint.”

Shadid added that from his perspective, the cooling tower business, in particular, has seen little disruption, in view of new social norms dictated by COVID-19. “General air conditioning business, however, will see more regulations, especially towards improving and enforcing IAQ standards, considering the latest pandemic,” he said. “This will be more in the area of air filtration and sterilization, especially in hospitals, food industry and hospitality.”

Shadid said that energy efficiency is another area where new advancements in technology will see the introduction of more energy-efficient products, which will be more visible in terms of building automation and control. That said, Shadid shared that to ensure business continuity, Hamon aims to place greater focus on the service, retrofit and refurbishment of existent cooling towers. Shadid said Hamon will also introduce new products for packaged small HVAC applications, Hamon Air Quality Systems and industrial heat exchanger products, mainly to address the requirements of the oil & gas sector across the Middle East.