Not very, say industry veterans, pointing to an increase in instances of under-cutting of prices and unrealistic warranty periods to lure buyers

Posted: August 22, 2022

In this freewheeling interview with B Surendar of Climate Control Middle East, Raphael Khlat and Azzam Messaykeh, the CEO and COO, respectively, of Faisal Jassim Group, discuss their philosophy on trading, their strategic response to market circumstances and how they would like to see the day when locally manufactured equipment would find their way to far-flung markets. Excerpts…

Posted: November 30, 2016