Company plans to expand into the Saudi Arabia residential and commercial market, CEO says
Riyadh, Saudi Arabia, 6 May 2018: Blue Star International FZCO, the air conditioning and commercial refrigeration company Blue Star Limited’s wholly owned subsidiary in Dubai, has announced its partnership with Sands International, as its official distributor in Saudi Arabia for its unitary products range, the former company announced in a Press communiqué.
Blue Star, along with Sands International, is offering a wide range of eco-friendly and energy-efficient room air conditioners (split and window), catering to every related requirement in the residential and commercial space in Saudi Arabia, the communiqué said. The company is also launching an array of water-cooling solutions comprising bottle water dispensers, storage water coolers and water tank chillers, the communiqué further said. This range of water-cooling solutions primarily caters to the requirements of the commercial sector, with a special focus on commercial, healthcare, residential, education and hospitality segments, the communiqué added.
Speaking to the Press at a conference in Riyadh, Saudi Arabia, Dawood Bin Ozair, CEO, Blue Star International FZCO, said: “Blue Star’s products are backed by robust R&D and world-class manufacturing. We are well-equipped to deal with the rising demand for AC&R products in the Saudi market and are confident that Sands International’s well-entrenched distribution network of retailers and dealers will help us ensure an extensive reach for our Unitary Products range.”
Commenting on the partnership, Sharoon Shamsuddin, CEO, Sands International, said: “We are extremely pleased in partnering with Blue Star, an air conditioning and refrigeration giant and look forward to a long and successful relationship. Blue Star’s expertise in cooling and refrigeration products, with its best-in-class manufacturing and robust R&D set up, will enable us to offer the best cooling solutions to an ever-growing consumer segment, as well as commercial sector, in Saudi Arabia. Together, with Blue Star’s quality and Saudi Retail Company’s commitment towards delivery and service infrastructure, we are confident of providing a world-class consumer experience in Saudi Arabia.”
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