Sustainable Solutions, Arab Network for Creativity and Innovation join forces

DUBAI, UAE, 25 February 2025: In a significant move towards fostering sustainable practices across the Arab world, Sustainable Solutions signed a Memorandum of Understanding (MOU) with the Arab Network for Creativity and Innovation (ANCI). The strategic partnership, formalised by His Highness Sheikh Faisal Al-Qasimi, President, ANCI, and Dr Iyad Al-Attar, Technical Advisor, Sustainable Solutions, marks a crucial step towards integrating sustainability into the core of air quality, urban planning, city design and the built environment, the two organisations said.
Speaking on the occasion, Dr Al-Attar emphaised that the collaboration comes at a time when the urgency for sustainable practices is more pronounced than ever. Rapid urbanisation, coupled with the growing impacts of climate change, necessitates innovative solutions to mitigate environmental damage and enhance the quality of life in our cities. He stressed that by combining expertise and resources, Sustainable Solutions and ANCI aim to drive this much-needed transformation and ascend the heights of sustainability.
Salem Al-Ajmi, CEO, Sustainable Solutions, said the MOU between Sustainable Solutions and ANCI represents a significant step toward achieving a more sustainable future for the Arab world. He emphasised that by collaborating with ANCI, the two organisations can showcase their commitment to driving positive change and creating a better world for future generations. Dr Al-Attar added: “This partnership demonstrates the power of collaboration and innovation in addressing the complex challenges of sustainability and serves as an inspiration for others to follow.”
According to the two organisations, the partnership is poised to significantly impact the sustainability landscape in the Arab world. The two organisations said that by leveraging the expertise of Sustainable Solutions in providing cutting-edge sustainable technologies and ANCI’s influence in promoting innovation and creativity, the MoU is expected to:
• Accelerate the adoption of sustainable practices: The collaboration will provide a strong impetus for businesses, governments and individuals to embrace sustainable solutions in their respective domains
• Enhance the quality of life: The MoU will contribute to creating healthier, more livable, and resilient cities by promoting sustainable urban planning, improving IAQ and integrating sustainability in the built environment
• Drive economic growth: The partnership will stimulate innovation and investment in sustainable technologies and solutions, creating new economic opportunities and promoting sustainable development
• Strengthen regional collaboration: The MoU will foster collaboration among stakeholders in the Arab world, facilitating the sharing of knowledge and best practices to address common sustainability challenges

According to the two organisations, the key focus areas of the MoU include:
• Promoting sustainable urban planning and city design: The partnership will focus on developing and implementing sustainable urban planning strategies that prioritise green spaces, energy efficiency, waste management and resource conservation. This includes promoting the use of renewable energy sources, implementing smart city technologies and fostering sustainable transportation systems.
• Enhancing Indoor Air Quality (IAQ): Recognising the critical role of IAQ in human health and wellbeing, the MoU emphasises the adoption of advanced technologies and solutions to improve air quality in buildings. This encompasses promoting the use of high-efficiency air filtration systems, implementing green building materials, and advocating for proper ventilation and air quality monitoring.
• Integrating sustainability in the built environment: The collaboration aims to promote sustainable building practices throughout the lifecycle of a building, from design and construction to operation and maintenance. This includes advocating for the use of sustainable materials, implementing energy-efficient building systems and promoting green building certifications.
• Fostering innovation and knowledge-sharing: The MoU seeks to create a platform for sharing knowledge, best practices and innovative solutions in the field of sustainability. This includes organising workshops, conferences and training programmes to raise awareness and build capacity among professionals and the wider community.
This collaboration between Sustainable Solutions and ANCI, the two organisations said, is not merely a symbolic gesture; it represents a concrete commitment to addressing the pressing sustainability challenges facing the Arab world. The MoU, they added, has the potential to be a catalyst for transformative change, influencing various aspects of the built environment and urban development.
